This month's featured website is businessaviationcounsel.com, which was designed for aviation transaction attorney Stewart H. Lapayowker. Mr. Lapayowker's site is being highlighted due to a combination of its layout, look and feel, and longevity. This project was completed in 2009, and aside from one programming update necessary to remove an outdated Flash-based menu, it has remained relevant without the need for a design overhaul for the last...
Mar 29
Spec work: Free up front but bad for your bottom line
Spec work is the practice of performing a task for free – in this case design work – with the expectation that the initial offering will eventually lead to some sort of payment. It may or may not. People who request spec work are asking to receive materials, such as website layouts or logos, with the understanding that they will pay for the designs only if...
Mar 15
New York Times Offers a Preview of its Revamped Website Design
The New York Times has announced it will be rolling out a new website over the coming year. On Tuesday, the Times provided a sneak peek, complete with animated examples of the new home page, sections and comments. The paper claims that the updated layout will give users easier access to areas of their interest and provide a more intuitive reading...
Feb 6
Explore the possibilities of interactive website design
Static brochure websites are quickly becoming a thing of the past. People now expect frequently updated, current content and interactive design elements, even from an attorney website. Dated sites with links to old articles from your law school days do not connect with potential clients. As attorneys, you have a wealth of knowledge built from years of experience that you can harness to speak directly...
Jan 23
Design Terms Part Two: Fixed vs. Liquid Layouts
Since nascent HTML began supporting images, colors and backgrounds, people have been experimenting with ways to dress up their pages. Website design has since flourished, with developments in code and technology giving designers the freedom to create layouts they could not have dreamed of ten years ago. But even with modern development capabilities, challenges still exist. Browser and operating statistics, coupled with on-site analytics, can help you predict what technology...
Jan 17
Design Terms: What is Grid Layout and is it Right for You?
Two websites that have a very different look and feel may, at their cores, be structured in much the same way. Before adding graphics, colors and text, you must decide what type of layout best fits your needs. Layouts can be fluid, fixed (more on that later), grid, one, two or three column. Grid layouts are popular because they can support a lot of information and content without looking unorganized....
Jan 7
A New Website Will Not Harm Your Firm’s Ranking
Online marketing consists of many things beyond just search engine placement – things such as your website. All of your online marketing efforts will eventually lead a potential client back to your law firm's website. When that happens, is your website ready for conversion?
Some law firms have been building out their...
Read MoreJan 3
Mobile devices and responsive design are trends with staying power
Internet connected devices such as phones, tablets and e-readers now outnumber people in the United States, according to data released by The NPD Group. Americans have 425 million web-enabled gadgets in homes across the country, while the latest Census report puts the human population at only 311.5 million.
Laptop and desktop machines are still the primary method people use when accessing the Internet from their homes, but the rapid...
Read MoreDec 26
Top 2012 web design trends – part two
Last week we examined some of the strides website design has made while advances in technology continue to expand creative options. The year 2012 has seen the introduction of some interesting new styles and programming methods, as designers and developers eagerly experiment with some of the advanced capabilities in HTML 5. Here is the second part of our list of the top seven most popular web design trends of the...
Dec 10
How To Prevent SEO Mishaps During Website Redesign – Podcast
Law firm website redesign projects must be undertaken with attention to all the details that affect the structure, programming and content. A well organized website helps your site's performance.
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