Social marketing is a popular topic on blogs, in lawyer magazines, and at conferences. This attention is certainly well deserved. Just look at the audience:

• Facebook – 1 billion+ users
• Google+ - 500 million+ users
• Twitter – 500 million+ users
• LinkedIn- 200 million+ users
• Pinterest – 48 million+ users

Those audiences should not be ignored, however when looking at what drives leads into your office, we see that search is still the driving force.

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