While the COVID-19 crisis is creating new challenges for law firms across the country, it’s essential to keep calm and plan intelligently for your law firm’s success. It can be easy to fall into the panic of, “I need to cut costs!” and eliminate essential services. But your law firm is kept together by a delicate balance of well-oiled parts, so don’t panic and abandon your marketing. Actually, right now is an especially important time...
Read MoreApr 9
How COVID-19 Will Push Law Firms and Courts into the 21st Century
Analysts agree: the COVID-19 crisis will fundamentally change the way our world is organized long after it subsides. For the legal industry, this means law will be practiced differently worldwide, and law firms need to get ready. Small, temporary changes that your law firm may have enacted during other crises like the 2008 financial crisis may have been enough to get you through it. But the COVID-19 crisis calls for an altogether change in perspective and paradigm.
Social distancing...
Read MoreApr 1
Keep Calm and Build A Virtual Law Firm, And Other Must-Reads To Get Through The Crisis
This week, it’s time to keep calm and form solutions for the problems lawyers are facing during the COVID-19 crisis. Here are some clear and easy tips for making it through this time working from home, such as building a virtual law firm, creating smart legal marketing strategies, and re-thinking how to establish a successful niche.
Building a virtual law firm, either temporarily or permanently, might be...
Read MoreMar 25
Keep your phones ringing during the COVID-19 crisis with these 9 tips
While people across the country are adjusting their lives to the COVID-19 crisis, we’re monitoring how those changes affect the legal landscape. With people spending a lot more time at home and online, lawyers need to be prepared to respond to new behaviors. How can you make sure the right clients find you? By following these tips:
1. Make sure people know you are currently available and handling cases.
Now is a good time to Read More
Mar 23
Google My Business Pauses Reviews During COVID-19 Crisis
Google has publicly stated that they’re adopting measures to reduce the amount of time their team members are required to be in their offices. What does that mean for Google My Business and your law firm?
Well, for now, Google is prioritizing reporting accurate information regarding offices being open and hours being correct. Since many updates to your law firm’s Google My Business listing are subject to manual review by a Google team member, reviewing a flood of changes across...
Read MoreMar 13
Custom Legal Marketing’s Response to Coronavirus (COVID-19)
UPDATED: June 1, 2020
Starting on June 15th, officers and executives may return to offices for regular daily work activity. All other team members will continue to work at home until July 15th unless otherwise restricted by local ordinances.
UPDATED: May 5, 2020
Custom Legal Marketing will continue to require team members to work remotely until June 1, 2020. This includes personnel in our Tampa, Florida, and San Francisco, California offices. We are working hard every day to help our clients...