There was a time when Adobe Flash (formerly Macromedia Flash) was the web's future. Its ability to put moving objects, presentations and animations on a website made it an industry standard.

Many law firms embraced the technology by having their entire websites made in Flash. Thinking it would help keep the attention of their web visitors, they had slider effects, digital sounds, and flashy transitions. Unfortunately, Google and other search engines were blind to it.

As we fast forward to...