Please note: This website includes an accessibility system. Press Control-F11 to adjust the website to the visually impaired who are using a screen reader; Press Control-F10 to open an accessibility menu.

Google Will Find Paid Links And Penalize Your Site – Podcast

At one time, buying paid links was the popular way to improve a law firm's search engine position. That practice is banned and link sellers try to promote footprint free paid links. Buyer beware!

Read More

How To Use Heatmaps To Improve Law Firm Website Performance – Podcast

Heatmaps can show lawyers how website users interact with their content, navigation menu and other interactive elements on their site. This is a valuable marketing tool that identifies where lawyers can improve their sites.

Read More

New Clients Matter, Not Rankings – Podcast

Online marketin is valuable to law firms because it reaches out to large audiences of potential new people. However, don't forget the "rest" of the marketing pie when choosing your marketing strategy.

Read More

Speak To Clients Needs By Turning Benefits Into Features – Podcast

Attorney marketing is tricky because you must sell a service only a certain percentage of people need. No problem, provided you focus on benefits for clients and not features.

Read More

Nine Types Of Blog Entries To Keep Your Law Firm’s Blog Stocked With Good Content

Marketers have been telling lawyers to blog for years, because content rules when it comes to online marketing. Blogging can be tedious if you are fresh out of ideas. Here are nine areas that might give your tired brain a boost for ideas.

Read More

More Clients Call Than Click On Your Law Firm Website – PODCAST

When measuring the success of search engine marketing, many law firms look at leads sent to them from their websites. It seems leads via mobile are changing website lead dynamics.

Read More

Less Is More When It Comes To Law Firm Website Design – Podcast

Simplicity can be difficult. Simplicity in website design is difficult as well, as most people want to fill white space. Not a good idea. Check out why.

Read More