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Myth: Digital Marketing Is The Last Thing You Should Worry About During The Pandemic

Myth: Digital Marketing Is The Last Thing You Should Worry About During The Pandemic

While the COVID-19 crisis is creating new challenges for law firms across the country, it’s essential to keep calm and plan intelligently for your law firm’s success. It can be easy to fall into the panic of, “I need to cut costs!” and eliminate essential services. But your law firm is kept together by a delicate balance of well-oiled parts, so don’t panic and abandon your marketing. Actually, right now is an especially important time...

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How COVID-19 Will Push Law Firms and Courts into the 21st Century

How COVID-19 Will Push Law Firms and Courts into the 21st Century

Analysts agree: the COVID-19 crisis will fundamentally change the way our world is organized long after it subsides. For the legal industry, this means law will be practiced differently worldwide, and law firms need to get ready. Small, temporary changes that your law firm may have enacted during other crises like the 2008 financial crisis may have been enough to get you through it. But the COVID-19 crisis calls for an altogether change in perspective and paradigm.

Social distancing...

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Keep Calm and Build A Virtual Law Firm, And Other Must-Reads To Get Through The Crisis

Keep Calm and Build A Virtual Law Firm, And Other Must-Reads To Get Through The Crisis

This week, it’s time to keep calm and form solutions for the problems lawyers are facing during the COVID-19 crisis. Here are some clear and easy tips for making it through this time working from home, such as building a virtual law firm, creating smart legal marketing strategies, and re-thinking how to establish a successful niche.

Virtual law firm guide (Clio)

Building a virtual law firm, either temporarily or permanently, might be...

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Keep your phones ringing during the COVID-19 crisis with these 9 tips

Keep your phones ringing during the COVID-19 crisis with these 9 tips

While people across the country are adjusting their lives to the COVID-19 crisis, we’re monitoring how those changes affect the legal landscape. With people spending a lot more time at home and online, lawyers need to be prepared to respond to new behaviors. How can you make sure the right clients find you? By following these tips:

1. Make sure people know you are currently available and handling cases.

Now is a good time to Read More

Increase Your Caseload with These Website Changes, and Other Must-Reads.

Increase Your Caseload with These Website Changes, and Other Must-Reads.

Google’s algorithms updates are hard to keep up with on your own. But luckily, we and other legal marketing professionals are keeping up and finding ways of helping you stay up to date. Read these excellent articles on ways of improving your website and SEO to gain new quality cases.

8 website tips and tricks to Increase your caseload (Consultwebs)

Your website should draw in the right prospective clients, and convince...

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How to Generate A Steady Stream of Quality Leads and 4 Other Must-Reads

How to Generate A Steady Stream of Quality Leads and 4 Other Must-Reads

This week, we’ve curated some new content from across the web to help you gain the tools you need to dominate your market. With a strong website, advertising strategy, lead pipeline, approach to video, and streamlined rebranding, you can transform and grow your firm. Read these helpful articles to understand what it takes to market your firm, and market it well.

Law Firm Advertising (Lawyerist)

The law firm advertising landscape has evolved drastically over the years,...

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5 Legal Marketing Stories - 2/12/20

5 Legal Marketing Stories – 2/12/20

This week, we’ve found some articles on the legal marketing pipeline that are too good not to share. Find out about how to generate unique content, successful videos, and more in these articles from around the web.

How to Turn General Website Content into Unique Content for Your Law Firm (LawLytics)

Google favors unique website content because users favor unique content. But you have so much general content, and you’re struggling to figure out Read More

5 Legal Marketing Stories to Read this Week

5 Legal Marketing Stories to Read this Week

We’re always on the lookout for innovative work being done by other pros. Here are our top 5 articles that we hand-picked just for you.

1. How This Top Law Firm Thinks Like a Startup to Fuel Growth (and How You Can, Too.) (Inc.)

In this close-up examination of how a Washington DC law firm uses innovative methods to disrupt the traditional law firm business model, you’ll learn how your firm can apply similar methods for your...

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