Google May Expand Roll Out of Web Stories If More Sites Use Them (Search Engine Journal)

Google’s Web Stories content format provides law firms and other businesses another creative opportunity to gain additional online traffic. Currently, Web Stories are supported in the United States, India and Brazil. As more and more users take advantage of Web Stories, Google is eager to expand this search feature to other countries.

How To Start A Law Firm Newsletter (Clio)

Looking for a cost effective way to reach your audience and build trust with clients? Starting your own law firm newsletter may be something worth looking into. This article provides some tips and guidance if creating a newsletter is the right option for you.

5 Content Trends To Experiment With In 2021 (Column Five Media)

How you package your content is just as important as the messaging of your content. This article provides 5 types of content formats you might want to consider to shake up your content strategy this year.

Staying Connected In A Disconnected World Using LinkedIn (ABA Journal)

The pandemic has dramatically increased social media usage on multiple platforms, including LinkedIn. In this article, Dan Huckabay discloses their experience on networking on LinkedIn while providing helpful tips.

Personal Branding Tips For Attorneys (Bigger Law Firm)

When it comes to online marketing you’ll need a memorable personal brand to stand out. “Attorneys can harness the power of personal branding to present the best versions of themselves in order to increase professional opportunities and meet their goals.”

In Case You Missed It:

Grow Your Online Engagement With Facebook Stories

With the increased popularity of the "story format", Facebook has implemented their own version called Facebook Stories. Learn how you can set up and incorporate Facebook Stories into your social media marketing strategy.

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Jessylyn Los Banos is a content developer for law firms at Custom Legal Marketing.